Our Values

Our values are at the core of everything we do, they are the reason why we have such close client relationships.

Professional Excellence

Highly qualified, regulated by the Financial Conduct Authority and with literally hundreds of years’ collective experience between us, we are a business with all the credentials it takes to provide unbeatable reassurance.

In an industry whose landscape changes regularly, welcome to a firm with real principles, and a firm that’s here to stay.

Transparent Clarity

We are from the North East and Yorkshire, so we like to think that being clear, open and sincere in our communications comes with the territory.

This means we will always give you honest opinions and straight answers – exactly what you need from the people looking after your finances.

Personal Service

We put our client relationships right at the heart of our practice, and that means you will get genuinely friendly service from whichever advisers and support staff you come into contact with.

Not just that, our team of advisers is big enough to ensure there is someone with the right specialism and personality to fit you perfectly, and that helps us to provide a more personalised service delivering even better end-results.

Independent Intelligence

Being independent means we are able to choose the best financial products on your behalf, with no bias towards certain providers.

This doesn’t just mean you benefit from access to the greatest range of products; it means our loyalty is always to you, not a financial service supplier.

Get in Touch

If you would like to find out more about how we can help you, please give us a call or drop us an email.

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Active Spirit

“Having been a client of Active for many many years and have always been given great advice and direction. I am now looked after by Andrew. He has given excellent advice and service, continuing on the great work this company has always offered me. Always cheerful and helpful; a great asset to Active. I have no problem recommending him to other people.

If you invested £100,000 with us on the day we opened – what could it look like now?

24th July 2025

As financial planners, we always advise clients that investing is for the long term. It’s a journey filled with promise, patience, and the occasional panic. From the turn of the…

Marking our 25th anniversary with strategic team expansion

22nd July 2025

We continue to celebrate our 25th anniversary with two senior appointments as the firm continues to expand. Chartered Financial Planner Craig Honeyman and Chartered Paraplanner Lauren Lee joins us in…

A year on, what’s changed since the General Election, and what still hasn’t?

21st July 2025

It is now just over a year since the country went to the polls and elected a new government. The pitch was one of ‘change’ – stability, competence and growth.…